Navigating Success: Top iOS Map Apps in the US, Q4 2020

The final quarter of 2020 saw consistent activity in the iOS navigation and maps category. Data from Sensor Tower offers insights into the performance of the top applications in this segment. Let's dive into the numbers.

Google Maps, a staple for iOS users, maintained strong download numbers in Q4, starting with nearly 400K in the last week of September and peaking at around 420K in mid-October. Weekly active users hovered around the 23M mark, with minor fluctuations throughout the quarter.

Waze Navigation & Live Traffic experienced a slight decline in downloads, starting at approximately 140K and dipping to around 112K by the end of November. The app's weekly active users decreased from 11M to just under 9M by the year's end, indicating a downward trend.

Google Earth showed resilience in downloads, starting at over 100K and climbing to 114K in the last week of December. The weekly active users saw a peak of over 600K in late November, a notable rise from earlier in the quarter.

Google Street View saw a modest number of downloads, with figures generally ranging between 15K to 21K. The weekly active users slightly increased, concluding the year at close to 30K.

MapQuest GPS Navigation & Maps showed a revenue trend with small but notable amounts, peaking at 26 USD in late October and late November. Downloads surged in December, reaching over 14K, and weekly active users peaked at approximately 32K mid-December.

The data from Sensor Tower underscores the steady demand for navigation tools on iOS devices, with varying degrees of engagement across the top apps. For more detailed insights and data, Sensor Tower's platform offers extensive app performance analytics.